The Australian Cotton Shippers Association (ACSA) and Cotton Australia have received a $890,000 Agricultural Trade and Market Access Cooperation (ATMAC) grant to promote trade via focused engagement, education, and communication efforts.
According to the Australian Government, the grant will support the Taking Australian Cotton to the World — Realising the Opportunity initiative in helping cotton growers increase their network of consumers and supply chain partners.
Minister for Agriculture, Fisheries and Forestry Murray Watt said the Federal Government is assisting in protecting and growing the cotton sector by investing in biosecurity and boosting market access.
“Through this new grant, we’re backing Australian cotton producers and exporters to ve even more competitive, resilient, and to explore and realise opportunities in new markets,” Minister Watt stated.
According to the Minister, ATMAC funding has already assisted the sector in creating strong demand for Australian cotton and exporting a record harvest of 5.6 million bales.
“We continue to work with the agriculture industry to reach its goal of $100 billion in farmgate value by 2030,” he added.
ACSA Chairman Matthew Bradd commented, “Building on ATMAC and industry success to date the latest grant will enable ACSA to fully realise the opportunities created and drive further demand for Australian cotton in new and emerging markets, through targeted engagement, education and communication with supply chain partners and customers.”
“This will ensure Australian cotton remains not only competitive on the work market but seen as the fibre-of-choice for an increasing number of supply chain partners,” he added.
